EAZ Pays A Courtesy Call On The Minister Of Tourism Hon Ronald Chitotela
The Economics Association of Zambia (EAZ) paid a courtesy call on the Minister of Tourism Hon Ronald Chitotela and his Permanent Secretary Mr Amos Malupenga at Kwacha House yesterday.
This is part of the interventions arising from the recent National Economic Summit held in July and reforms being undertaken by the Minister. EAZ, together with the Ministry of Tourism have resolved to work together to create demand for tourism in Zambia.
Bristol Conferencing and Tours together with Aspera Group Inc of the USA and the Association have reached an agreement to run the Zambia Africa Festival “AfroNoir” in December 2020 aimed at attracting over 10000 American tourists to visit various parts of the country within 7 days.
The festival is aimed at marketing Zambia as a preferred tourist destination and also to position the tourism industry as a major tourist destination. The highly ambitious project will see Aspen marketing Zambia in the USA together with existing government departments and other stakeholders.
The Association will embark on a series of meetings with stakeholders like voyagers, the hotel industry, tour operators and transport companies to ensure that the festival attracts not only Americans but also Zambians.
Furthermore, the major benefits of the festival include enhancing Zambia’s foreign exchange inflows, job creation, cultural exchange, and also creating liquidity in the country. This will benefit all parts of the country as guided tours will include the mines, game parks, villages and other sites with emphasis on marketing the Northern circuit.
The Economic Association of Zambia with the National Economic Summit Group will also host the second edition of the National Economic Summit in July 2020.
Caption: Ministry of Tourism Permanent Secretary Mr Amos Malupenga, EAZ Executive Director Ms Mirriam Nachilima, Minister of Tourism Hon Ronald Chitotela and EAZ President Dr Lubinda Haabazoka. Picture Courtesy of the EAZ Media Team